From Small-scale Farmers to Entrepreneurs

JOJOBA FOR NAMIBIA
Namibia
JOJOBA FOR NAMIBIA

Upskilling female farmers to cultivate jojoba and commercialize its oil. From farming techniques to business, marketing and management skills, the process aims to turn small-scale farmers into entrepreneurs with connections to international clients within the cosmetic industry.

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2nd

Namibia ranks as 2nd most unequal country after South Africa.[1]

64%

of Namibians live in poverty. Since the Covid-19 pandemic, the percentage of Namibians living in poverty has skyrocketed.[2]

60%

of Namibians are living from subsistence farming.[3]

The wealth gap in Namibia keeps growing and you can’t just keep pointing fingers forever. Instead, you can take a stance and start working with the opportunities in your vicinity.

Oliver Rust, Manager at Namib Desert Jojoba

Our Commitment

The Julius Baer Foundation's partnership with Namib Desert Jojoba Oil Producers (NDJ) 

  • enables marginalised communities and individuals to grow jojoba and become independent jojoba farmers.
  •  upskills the farmers with business, marketing and management skills to establish them as direct suppliers to the European cosmetics industry.
  • develops a sustainable model to ensure that farmers can build a livelihood and climb the ladder in society through gaining more opportunities as an integral part of the jojoba oil supply chain.
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Jojoba Group
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JOJOBA for NAMIBIA is a farming initiative that teaches women in the Namib desert how to cultivate jojoba and other resilient plants, process the seeds into high-quality oils, and market them internationally.

The Julius Baer Foundation has entered a supporting partnership of three years to build the JOJOBA for NAMIBIA project.

  • The training provided pertains to the cultivation of jojoba crops as well as business skills, such as bookkeeping, marketing, management and eco-certification.
  • The initiative strives to reassign unallocated public desert land to individual families for them to build their own jojoba plantation.
  • The project has since complemented the jojoba cultivation with other commercial, desert-thriving produce such as Kalahari melon oil, marula oil, !Nara melon oil and mongongo oil.

The Namibian Jojoba Oil

is especially sought-after in the cosmetics industry for its emollient properties. It is praised for its extraordinary quality due to the unique mineral content of the Namib desert soil, as well as the harvesting and processing by hand

Become a Changemaker

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jojoba

Are you interested in the JOJOBA for NAMIBIA initiative as a philanthropist, entrepreneur or academic? Do you wish to contribute or just to know more?